Almost as soon as I opened Love, Me Boutique with the mandate to sell and promote exclusively Canadian handmade goods, I have had some great opportunities to work with new emerging artisans in massaging, nurturing and launching their ideas, projects, and products not solely through my shop but into other like-minded stores across Canada and the United States. On a website not so far away, there was another woman who also was fostering creativity and developing a strong, supportive creative community. Over a coffee one winters day, Jessika Hepburn of Oh My Handmade Goodness & I began dreaming ourselves. What if we created something insightful, resourceful but also beautiful and inspiring? We began planting tiny seeds of ideas and hopes and dreams.
Those seeds began rooting. And growing.
And so today I am so very excited to announce the public launch of our new joint project which will be a dream in producing, not only for us, but hopefully for all creative dreamers and entrepreneurs everywhere!
Help us welcome Heartweed to the world!
Heartweed is the magazine creative entrepreneurs and artists have been waiting for (even if they don’t know it yet!). Heartweed is a beautiful online space – rich and juicy – but full of insight and inspiration and information. Heartweed is about sharing experiences and collecting stories. It is about providing engaging spaces for creatives to learn, share and inspire eachother.
Jessika & I are so excited to present the first issue in January 2012 full of interviews, studio tours, videos, tutorials and some of the most talented established and emerging artists in our community within Heartweed’s pages. Heartweed is beginning with six online issues, each with a focused topic (Dream It, Plant It, Weed It, Tend It, Flaunt It, Grow It) that follow the flow of beginning and building a creative business.
But it won’t stop there, the magazine is only half of it! The other half is the stuff dreams are made of. The Heartweed magazine will be available free to the public and our first issue will launch in January 2012. In addition to the magazine Studio Rose Flash is building a full website for subscribers that will allow creatives to connect with each other and get incredible bonus materials linked to the magazine content. Subscribers will be able to access peer support and mentorship, get feedback on their projects, and download the amazing extra material we will be offering. When subscribers read each issue of Heartweed they will be able to click through to access more content, talk about articles with other readers, find opportunities to have their work and story featured in our magazine + so much more still planned.
We both love blogs and magazines but we want MORE. More engagement and interaction, more insight, more connection to the writers and their stories or the pieces featured. After reading something we want to talk about it and share ideas with others. The Heartweed community will be that more.
Excited yet? Because I am so thrilled to start this new journey and hope all of you are along for the adventure.
This will not change the directive or mandate of Love, Me Boutique. I think Heartweed will enrich my vision for Love, Me just as my interactions at the store will enrich Heartweed. If you are a local supporter of the shop, nothing will change, except that I will be writing and dreaming and helping to create a bigger community which will make my heart sing.
So please join Jessika and I on Twitter and Facebook and by signing up for the Heartweed mailing list to be the first to know when our full site and first issue launch + get sneak peeks and special offers. You can also be a part of our project from the beginning by purchasing advertising in our first issue! Find out all the juicy details and download our advertising info on the new http://heartweed.com/launch page.
Together we will plant the seeds of our dreams and unearth the heart of a creative life. Are you with us?